The Magnificent World of Web 2.0

As a business owner it is important to understand the terminology that gets thrown around across the internet. My job is to make sure you know what’s what… so for today’s article I’d like to talk about Web 2.0. Web 2.0 is a term that’s often misused. Some people use the term to refer to…

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To Build a Business, You Have to Build a List

As a business owner I am sure you have heard that the cost of acquiring a new customer is around 10 times the cost of retaining a customer you already have. Many businesses focus solely on customer acquisition and forget to nurture the customers they already have. By focusing on the customers you already have…

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FAQ: What is the best way to ping new content?

Hey Ulrich, Quick question.  What is the best way to ping new content (i.e., how soon after it is posted and at what site should it be pinged)? Also, some of our old content has never been indexed.  Should we ping that even if it was posted a few months back? Thanks, D Hey D,…

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FAQ: 301 Redirects vs 302 Redirects: Which one is better?

Hey Ulrich,   How’s it going?   I have a quick question. What exactly is the difference a 301 and a 302 redirect and which one is better?   I found this tool that shows the redirect path of a url: http://www.seoegghead.com/tools/view-http-path.seo Thanks for the question… This is going to be a content filled post…

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The Facts about Facebook that Almost No One Knows

As a business owner it is important to know what marketing resources are available to you. Veritas Resultas Marketing is here to share our research so you are prepared to discuss marketing options with business associates, or just be well informed about what is going on in the online arena. Today’s spotlight is focused on…

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